As a small business owner starting out it’s generally with bundles of enthusiasm and positive energy. Knowing you have responsibility for product design, business development, marketing, and managing the books, might be a little daunting but when starting out, it’s also exciting.
For those making the shift from employee to self-employed, there is an additional bonus – you can do it your way! Having no one telling you the company likes it this way – not the way you’re doing it or scheduling meetings you’re rather not attend, feels like freedom. And it is.
Being a small business owner means you are in control; you are master of your own business destiny.
Small Business Challenges
It would be remiss however to not mention some of the challenges the small business owner faces as not every day is filled with excitement and energy. There may well come a time, when you realise that you don’t have all the answers, that freedom feels a little lonely, and your days are spent keeping all the balls up in the air.
It’s also very common for many small business owners to become so immersed in the day-to-day running of the business, that they allocate zero time to focus on the future. And that’s not good.
Business Coaching for Small Business
When that happens, it’s time to think about working with a Business Coach. Most coaches will offer a one-off session or a coaching programme which can be anything from 6 sessions to how ever many you need. Most will begin with a discovery session which will gauge where you’re at, what you want to achieve and what’s been holding you back. Working on a one-to-one basis means the coaching is specific to you and your needs and will be designed accordingly.
5 Ways Business Coaching Can Help Small Business Owners
1/ When you decide to work with a business coach, the very first thing you are doing is committing to putting time aside to focus on the vision you have for your company. And that’s essential if you want to move from being a freelancer/small business owner to having a growing profitable business.
2/ Working with a business coach will help you to nail your niche and create the brand and messaging that attracts your ideal clients, so they seek you out.
3/ A coach will offer another perspective on ideas you’ve been bouncing around in your head and will help you get clarity on how to bring them to fruition.
4/ Your coach will work with you to determine your goals and put in place the steps needed to achieve them. And she will walk with you on that journey!
5/ It’s not unusual when working alone to have your confidence get a knock – it happens. Working with a coach will allow you re-evaluate your strength and weaknesses and reignite the self-belief and positivity that had you first make the leap to starting your own business. You’ll also gain full clarity on what your “why” is, an essential for any successful entrepreneur.
If you think now is the time to invest in working with a business coach, get in touch for a free introductory 15-minute call and let’s see if we are a good fit to work together.
To your success!