by Carole Smith | Feb 5, 2014 | Facebook Marketing, Social Media Marketing
Valentine’s Day couldn’t come at a better time for businesses. The end of year sales are long over and the inevitable slump that follows well entrenched. Happily the very commercial Valentine’s Day brings the romantics out in force who want to show their love through...
by Carole Smith | Jan 28, 2014 | Facebook Marketing, Social Media Marketing
As the big topic right now is the latest change with the Facebook algorithm I’m going to share with you what’s been going on. Brands using Facebook as part of their marketing, are experiencing a drop in organic reach on their pages. While there are...
by Carole Smith | Dec 17, 2013 | Facebook Marketing, Social Media Marketing
It’s that wonderful time of the year again so I thought I’d take a look at some Irish brands on Facebook and see which ones are making the most of the prime real estate a Facebook cover image is. In no particular order, first up is Centra who’ve gone...
by Carole Smith | Jul 7, 2013 | Facebook Marketing, Social Media Marketing
Earlier this year Facebook announced the roll-out of Graph Search or as it’s now more commonly known, Local Search. It’s the replacement to Facebook’s ‘Nearby’ which allows users find friends or businesses close to where they’re located. Up to now, the search...
by Carole Smith | Mar 19, 2013 | Facebook Marketing, Social Media Marketing
In this article I’ve put together five tips to help boost your search ranking, build fan engagement and save you time. 1. About Section Include your website URL or have a call to action e.g.” visit our website to see all our current offers.” Also as Facebook...
by Carole Smith | Mar 14, 2013 | Facebook Marketing, Online Marketing
Last week Facebook announced massive changes to the News Feed but it was the words, “Fans will see ALL updates from the Brands they’ve liked” that had marketers jumping up and down with delight. It sounded like Facebook had listened to the frustrations expressed by...
