If you’re a small business owner, with an eye on scaling up your business, you’ll know the marketing and promotion of you and your business is crucial for success. Once you know what it is you want to achieve with the business, you’ll need to have goals in place and a...
If you are a business owner, and more so a small business owner, then you are the face of your company. And in the digital world that we live in, it is expected that you are going to have a digital footprint – in other words an online presence. Nowadays, if...
As a small business owner starting out it’s generally with bundles of enthusiasm and positive energy. Knowing you have responsibility for product design, business development, marketing, and managing the books, might be a little daunting but it’s also exciting....
Yet again we see the headlines ‘Teens Abandon Facebook’ with the subtext suggesting marketers do the same. One of the more recent reports from an investment bank, Piper Jaffray inferred kids are definitely over Facebook and that they’re moving in their droves...
Have you got a preferred social tool? While I’m using at least five different social sites, the one that generates the most leads for my business is LinkedIn. It is primarily a B2B (business to business) platform and viewed by many as the site for professionals who...