How To Use Twitter Hashtags

What are Twitter Hashtags? Hashtags arrived on the scene initially with Twitter and is used a lot on Instagram and more recently now on Facebook. A hashtag is the following symbol # and it precedes a word or term e.g. #smallbusiness, #traveltuesday. If you use...

Social Sales: From Conversation to Conversion

In the past few years the emergence of social media has changed everything about business.  The very public voice of the consumer has prompted a shift from brand dictatorship to customer democracy.  If anything, the customer is now king and for brands, it’s all...