If you’re a small business owner, with an eye on scaling up your business, you’ll know the marketing and promotion of you and your business is crucial for success. Once you know what it is you want to achieve with the business, you’ll need to have goals in place and a...
In this article I’ve put together five tips to help boost your search ranking, build fan engagement and save you time. 1. About Section Include your website URL or have a call to action e.g.” visit our website to see all our current offers.” Also as Facebook...
Last week Facebook announced massive changes to the News Feed but it was the words, “Fans will see ALL updates from the Brands they’ve liked” that had marketers jumping up and down with delight. It sounded like Facebook had listened to the frustrations expressed by...
When I talk to business owners about how to build brand awareness and mention blogging as one way of doing it, I often hear “But who’d be interested in what I have to say?” The reality is many of us don’t give ourselves enough credit for the kind of information or...
If you’re a big brand with a healthy marketing budget, you’re probably going to hire people to specifically manage your social sites or outsource to an agency to manage on your behalf. However, if you’re an SME business owner you may be thinking...